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Use Your E-mail Address As a Branding Tool

Even before you launch your internet page , you might (and should) start
to use your domain title . Why? Because it is the worlds cheapest
advertising tool and an excellent way to brand your business.
How? By using your domain title in your email address and in your
signature document .

If your email address reads yourname@aol.com or you@bell.com -
you are advertising the name of your Internet Service Provider. Why
should you do it? Your ISP doesnt pay you for it. Indeed, you
pay THEM a monthly fee!!!

Quite likely you we are not aware that you do have a choice here.
Instead of selling Earthlink, GTE, BellSouth, or AOL, you
might sell and brand your own business and your own title .

In case you didnt understand , here is how it works. For example, my
own accomadation provider is home.com -- but my e-mail program is
configured so, that the address I make use of in my "from" field says
"wanda@loska.com". I may do that because my web host provides
me with a forwarding accomadation . That means, any communication sent to
wanda@loska.com is forwarded automatically to my *home.com*
account.

Do not think that you absolutely need to launch your website to be able to
do this -- even if you are not ready, you can make use of this feature.
I suggest that once you get a domain title , you set up a simple
page like this: http://internetsuccesscoach.com/bizcard.html
-- but even this is not necessary.

To make use of your domain title in e-mail address, you only absolutely need to have
a domain name and a decent web host. Yes, really. With domain
title registration costs as low as $9.95 per year, and with web
hosting fees around $15-30 per month -- may you afford NOT to
do it? I do not think so!

To register a domain name, you might want to utilize a special
title -find tool at http://BuyDomains.com -- it allows you to
search for the domain names containing your distinctive key words.
Excellent measure saving device!

When choosing your domain title keep this in mind:

-> Select a name that is not only elegant to pronounce and brain friendly to
spell -- contruct sure that it spells the identical way as it sounds.

-> Avoid hyphens, numbers and abbreviations to prevent future
confusion -- unless registering both versions -- for example,
I registered both domain names: EMailMarketingTips.com and
E-MailMarketingTips.com

-> Chances are that the title you really want is not available as
dot-com anymore. If so, select another, less perfect name, but
try to get dot-com before you opt for .net or .org -- or any
other extensions.

-> Make it is as short as possible. Yes, virtually all one word
domain names with dot-com extension are taken, but do not give
up too easily on two-word names. There are still many efficient
ones available.

-> Three, or even four-word domain names could be dazzling too if
they are not too long. Make sure you count syllables as well.
If it is elegant to pronounce and under six syllables, most
likely it is fine (my InternetSuccessCoach.com has 3 words
and 6 syllables for example)

Using your own domain name is not only cost-free of price selling tool.
In addition this type of email address enhances measure credibility
to your correspondence and - even more important - your electronic mail
address will stay the same even when you change your ISP (and
most definately you will, trust me
 

 
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